#11 – Successful Strategies for Shaping Your Future: Maximizing Member Re-Engagement

In partnership with REX Roundtables and Club Solutions Magazine, we bring to you a weekly virtual roundtable series aimed at helping you navigate through the COVID-19 crisis.

This week’s topic is “Maximizing Member Re-Engagement,” sponsored by AV Now Fitness Sound

*Important factors to consider when welcoming back members
*Insight into reopening usage trends and data
*Considerations for different demographics of your membership
*How to cultivate member loyalty and connection
*Best practices for re-engaging members upon reopening

This week’s panelists:

*Moderator: Brent Darden, the founder of Brent Darden Consulting and chair of REX Roundtables
*Annie Ostolasa, the vice president of operations of Axiom Fitness
*Stephen Tharrett, the co-founder of ClubIntel
*Bill McBride, the president and CEO of Active Wellness
*Blair McHaney, the CEO of MXM and owner of WORX health clubs

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